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Town of Perth seeks public input on rebranding efforts

by | Apr 6, 2021 | Local News | 0 comments

The Town of Perth is in the process of a community rebrand, which includes the creation of a new Town logo and visual identity system. The objective is to create a new brand that uniquely reflects the character and assets that makes up the fabric of our great community.

Community engagement is a vital component of rebranding efforts. As such, we’re inviting the community to take part in an online survey that helps us to understand what’s truly unique about the Perth experience. This survey is intended to identify the physical, character and personality traits of the Town.

Although a logo and brand identity is merely a symbol that represents our community, it has the power to set the tone and create a first impression of the Perth experience. By completing this online survey, respondents will be asked to answer a series of 13 short questions. All submissions will remain anonymous and confidential. You can access the survey at www.perth.ca/rebranding .

Mayor John Fenik states, “Perth is a truly special community and this rebranding process will help us embrace our past and our future. Please take 10 minutes to fill it out and tell us what is most important to you about Perth. ”

The survey will be open until April 19th, 2021. For those who would prefer to fill out a paper version of the survey, please contact reception@perth.ca or call 613-267-3311.

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